Ipsos YTR HD app for iPhone and iPad

Ipsos performs market research on behalf of YouTube and its customers. This application is part of that research service. When using this application you will be presented with a controlled simulation of the standard YouTube interface as found in the official YouTube applications. You will be asked to watch a number of videos (at least one) and then you will be asked a series of questions about what you have seen.

All information that you provide will be treated in the strictest confidence and will only be used for statistical purposes. The research gained from this application will give a greater insight into the YouTube content and will help to improve the YouTube user experience.

This website in only for people who are panelists participating in this project to which they have been invited. If you download and interact with this application without an invite then your feedback will not be included in any research and you will not be able to receive any incentives released as part of that research.

The content included in this solution has been preselected. The application focuses on the experience of watching these videos, consequently some functionality, shown to be consistent with the YouTube application Environment, will not operate. This includes the menus within the application and the search facility.

When there is more than one video to watch you will be able to select the videos you would like to see and the order in which you see them. We ask that you let the videos run to the end rather than quitting videos early. If you are involved in a research study and quit videos early your feedback may be compromised in terms of its research value and this may affect the amount of project related incentive that you receive.